The Root Beer Beer Thing

The Root Beer Beer Thing

This weekend I had Small Town Brewery’s Not Your Father’s Root Beer, or as I like to call it: The Root Beer Beer Thing. It was…different.

Quick Info:

  • Brewery – Small Town Brewery
  • Beer – Not Your Father’s Root Beer
  • ABV – 5.9%
  • Style – Herbed / Spiced Beer
  • BA Rating – 87%
  • Untappd Rating – 4.19
  • Where Did I Have It – Brazwell’s in Charlotte, NC

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Tipping Points, Pandora and Imperial Goses

I think a key to having a successful business is getting people hooked so that they don’t look for what you offer in other places. Take Pandora for example. I’ve been using it for what, eight years? It’s probably not the best free streaming music platform out there but I’ve been using it for so long that I probably won’t stop until 1) they piss me off by playing even more than the already absurd amount of commercials or 2) something comes along that blows it completely out of the water. If it’s not broken, why fix it?

(Craft) Breweries face the latter of the problems, at least in my mind. We’re inching closer to a tipping point where it’s virtually impossible for any normal liver to keep up with what’s being produced.

There are breweries in my effing town that I haven’t even been to yet. Revoke my beer blogger card, I don’t care. I cannot keep up with the market. So what do I do when I stand in the VA beer aisle at Total Wine? Four out of five times I grab my tried and trues. I don’t feel like messing with some Imperial Gose. I just want my 60 Minute IPA or Kalamazoo Stout.

What does this mean for (craft) beer? I’m not sure. I’m no expert but I’ve seen enough “trends” to know that we are nearing a point where the market will self correct. And when that happens I’m sure I’ll get bored with my 60 Minute IPA and Kalamazoo Stout and wish someone would brew an Imperial Gose.

Have fun this weekend. Drink what you want. Try something new, maybe.

Can’t Sleep So I’m Writing This Post

Hey! What’s up? I can’t sleep.

It’s Friday night. I’ve had a good day including all-you-can-eat Korean BBQ and a trip to Lost Rhino. No complaints here. Still can’t sleep though. So I decided to fire up the MacBook Pro, grab a beer, turn on MLB Network and write a few words.

Moments ago Brian McCann hit a walk-off homerun for the Yankees. I’m not a Yankees fan but funny story. Last year when I was at a Yankees game sitting ridiculously close, I turned to my friend when McCann got up to bat and said, “How is this guy a professional athlete?” McCann promptly hits a homerun that at bat. Fast forward to this year. I’ve been fortunate enough to go to two more Yankees game and McCann homered in both of them. And tonight as soon as I turn on the TV McCann walks off Tampa Bay. Mr. McCann – if you want to keep hitting homeruns I might need to get a cut of your $17,000,000 contract for this season. And I’m sorry for questioning your athletic abilities.

What else is new? Hmm. I paid off my car! My 2010 Toyota Corolla is officially mine. Now about those 120,000+ miles I’ve put on it over the past five and a half years…

Tomorrow I’m headed over to my cousin-in-law’s for 4th of July festivities. I’m bringing a growler of Lost Rhino’s Native Son. It’s my favorite Lost Rhino beer, even beating out the great Ice Breaker. It is made with 100% local ingredients. Kinda sounds like a project my buddy is working on… Speaking of Lost Rhino, has anyone been to the new Lost Rhino Retreat yet? Maybe I should do a quick visit and write-up…

I’ve had a couple ideas floating around in my head in regards to Short On Beer. I really want to get this whole email list/email marketing thing set up on my other site. But I pretty much never do anything over there unless I test it out over here first. Sorry, not sorry. You’re my guinea pig. First, I don’t even know if I can do MailChimp or another email marketing service for a .wordpress.com website. But if I can, I’m fairly certain I’m going to test it out over here. I guess that means I should probably write more… Hmm…

Another idea is to start a new YouTube show. I’m thinking it’d be called “An American Guy Drinking Beer and Learning Japanese.” And it’s pretty much about that. I’m headed back to Japan (!!!!!!!!!!) in a few months and want to speak enough Japanese to get around much better than the last time I went. And I figure the easiest way would be to have fun with it and learn Japanese words around things I like – beer being one of those topics. I’m thinking like a 3-5 minute show, drinking a beer, and talking about a couple Japanese words or phrases that I learned that week. IDK. What do you think?? Crazy? Dumb? Brilliant? I have no idea.

Alright. That’s about all the words I got left in me tonight. Time to finish this beer and force myself to hit the sac.

Leave me some comments!!

Some Notes on Being Busy

It’s Saturday night. My energy is slowly fading. My mind keeps reminding me there’s soo much to do. I’ve been running around all day having myself a nice little Saturday. I finally sat down and started jotting some private notes down about my day like I usually do and noticed something was terribly wrong. I was complaining about how “busy” I was. Then I was reminded of a Tim Ferriss podcast episode about being busy. For the life of me I can’t remember what episode.

Basically the episode was asking why are we so busy and what are we busy doing. Are these things really necessary? I think it’s time to take a step back and ask, what am I busy doing and are all of them necessary?

I want to make sure that I’m enjoying all the “stuff” that’s making me busy. I don’t need to and will spare you the laundry list of things filling up my hours. Instead, I want you to do what I just did…

Open up a beer. I grabbed a Heavy Seas Smooth Sail Summer Ale.

Stop and sit down.

Realize everything is going to be okay even if we don’t get everything done.

Now it’s time to go do something we enjoy. I’m writing and putting my words out there for the world.

Then assess what we’re doing and if we really need to do them. Chances are we don’t. Make sure you want to do them, or don’t do them at all.

Kinda off topic but if you haven’t watched this dog video that’s gone pretty viral recently you should. Puts life and stuff in perspective.

That’s it for me for tonight. Time to go enjoy the rest of Saturday’s ticking clock with my wife and dog. And not stressing about being busy.

Cheers, everyone. Hope you have a great rest of the night and weekend!

 

The Bloodline

By all means I wanted to have a post up last week. I have a solid draft and everything. Life, as it seems to always do, got in the way. And as I sit here tonight with a couple free minutes while I wait for a side project video I’m working on to render I feel like I can word vomit something of meaning. Let’s talk about the beer that I’ve drunk more than any other the past year.

Bloodline

There’s an empty bottle of Flying Dog Bloodline on my desk. I had it last night I was up late “hustling” on this side project that I’m still working on tonight (and will be working on the next several nights and weekends). Flying Dog Bloodline for those who don’t know, is a blood orange IPA. It’s a dangerous 7% and damn is it good.

I’m not one really for beer reviews anymore so I’m not going to go into mouthfeel and bubbles. I’ll leave it up to you to read the 1,000 or so reviews on BeerAdvocate if you want to know that stuff. I recommend you trying it for yourself and if you trust me, which you should, I think you’ll enjoy it.

I typically work from 7:00am-3:30pm (+/- 15 minutes). I work in a happening area of DC with plenty of bars and happy hours. But I live an ungodly distance away so generally I like to get out of town by 4:00pm. The thing is though most of the bars don’t open until 4:00pm. However there are days when I want a beer before walking to the bus and passing out for the hour+ trip back to suburbia. Thankfully there’s a little sports bar around the corner and I have a coworker I can usually convince to join me for an afternoon beer.

The sports bar though has a small selection – the usual BMCs, Sam Seasonal, usually a Shiner, Stella and … Flying Dog Bloodline.

Bloodline is $6 for a 16oz pint or $7 for a 24oz. Guess what I’m getting? Yeah. Bloodline. Tall, please. Which nearly every time the bartender thinks I’m saying “Bud Light” (and I got served it once). I’ve now added “Flying Dog” before saying “Bloodline” when I order it.

On those rare occasions my coworkers talk me into staying past 4:00pm to go to happy hour I still want to leave at 3:30pm and grab my usual spot at the bar while they all finish up their tasks before we go out and have fun. That 24oz Bloodline at 7% goes down very easily and I’m nervous one day I’ll wake up at the last bus stop some 25mi past my house in the middle of nowhere.

That’s Bloodline to me. That’s the beer I’ve drunk the most over the past year. What’s yours?